In 1967, Jimi Hendrix’s “Are You Experienced?” became the anthem for a generation of psychedelic initiates. Over fifty years later, at the recent Economics of Psychedelic Investing conference, the cultural touchstone was Michael Pollan’s NYT bestseller, ”How to Change Your Mind.” And as Lewis Goldberg, Principal of KCSA Strategic Communications, noted to the 200-plus attendants, it should have already been required reading for everyone in the room.